For any project, Narrator dissects the script, source material, digital presence of the filmmaker and talent involved, along with other pertinent elements for pre-production meetings. We provide an "Approach Bible" that highlights Narrator's "Capture is Constant" methodology. We dig into the process during pre-production and extend it through the "bridge"; keeping the franchise active between feature films with sneak peeks and Easter eggs released on the studio's social, digital, and home entertainment channels. Our access allows us to gather assets for use in all phases of production and marketing.
On set, Narrator breaks down barriers and creates compelling, shareable content with quick turnaround. We collect and organize assets simultaneously - our approvals, finishing, and delivery workflow are the fastest in the industry. We work to organize and file assets based off specified target demographics, quickly adjusting our approach to meet any marketing challenge. All material is captured at the highest quality available, 4k/6k digital with cinema-quality cameras, processing, and grading.
Our approach is filmmaker-centric, built on trust, discretion, and respect.
Post Production: Deploying The Arsenal
Narrator produces and delivers a range of content in a multitude of formats and runtimes to be released throughout the film's lifecycle.
We accompany the cast and crew on global press tours and media events to capture new content and quickly synchronize it with existing marketing materials for the final push. Our unparalleled familiarity allows us to produce the highest quality new content.
Furthermore, we excel at world building: crafting events, activations and other fan experiences, from building large-scale town takeovers to crafting small-scale Instagram and Snapchat filters. In all cases, our team is present to capture new content and combine it with existing materials to drive massive buzz around tentpole releases.
Content is delivered to broadcast stations, websites, and third party companies to encompass all marketing and publicity needs.
Narrator helps franchises extend the lifecycle strategy of their films by creating content to feed ravenous fans in between tentpole releases. During the film's production, we work with filmmakers to build compelling sneak peek and Easter egg content that lives on studios' social, digital, and home entertainment channels. This strategy keeps costs to a minimum while creating content that keeps the franchise relevant and the superfans happy between films.
Through our “Capture is Constant” philosophy, we work with filmmakers, creatives, marketers, and publicists to build integrated content packages to execute across a project’s lifecycle.
Our reputable relationship with clients and filmmakers allows us access to gather assets for use in all phases of production and marketing. Our approach is filmmaker-centric, built on trust, discretion and respect.